Consumer Engagement

Calvin Klein celebrates Pride with creator-led campaign starring Deon Hinton, Sam Salter and Jordan Rand

Calvin Klein today launches its limited-edition Pride 2026 styles with a creator-led campaign featuring artist Deon Hinton, choreographer Sam Salter and model and athlete Jordan Rand, each expressing an authentic expression of Pride through their own unique perspective.

This season, signature Calvin Klein underwear and apparel are reimagined through bold colors and dynamic gradients inspired by Pride. Breathable cotton underwear is energized with vibrant logo bands, while classic tees featuring expressive graphics are paired with relaxed and baggy denim silhouettes.

The campaign captures each creator’s personal interpretation of Pride: Hinton through intimate self-shot content, Salter through expressive movement and Rand through a freeing motorcycle ride across New York City. Together, these moments bring the collection to life through bold styling, individuality and self-expression.

Calvin Klein is proud to financially support organizations serving the LGBTQIA+ community.

Explore the collection at calvinklein.com.

Campaign Credits:

Deon Hinton:

Directed and photographed by Deon Hinton 

Sam Salter:

Directed and photographed by Bruno Staub

Jordan Rand:

Directed and photographed by Rebekah Campbell

Editorial Credits: Calvin Klein

Social: @calvinklein

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About Calvin Klein 

Calvin Klein is one of the world’s leading global fashion lifestyle brands, founded in New York in 1968. Shaped by a way of living that meets culture, the brand’s distinctive, modern aesthetic informs its approach to iconic product design and influential brand storytelling.    

Across underwear, jeans, apparel, accessories, home and fragrance, Calvin Klein creates essential pieces that translate its American fashion roots to an international audience. Global retail sales of Calvin Klein products were approximately $9 billion in 2025.