Consumer Engagement

Tommy Hilfiger Welcomes New York Champion Professional Basketball Player Josh Hart to the Tommy Family

Tommy Hilfiger, which is part of PVH Corp. [NYSE: PVH], welcomed New York champion basketball player Josh Hart into the Tommy Family during an intimate event hosted in partnership with New York Magazine and The Cut at Da Milio in New York City on July 28, 2026. As the newest member of the Tommy Family, Hart brings effortless confidence and city-inspired energy to the brand, infusing Classic American Cool style with bold self-expression.

Tommy Hilfiger, New York Magazine and The Cut welcomed friends, family, and collaborators to the intimate affair. Focusing on personal connections, the guest list included members of the Tommy Family alongside New York’s cultural tastemakers and insiders.
 
VIP guests included actor Michael Rainey Jr., Jodie Woods, and Azzy Milan.  

Josh wore a TOMMY HILFIGER white crewneck t-shirt under a suede jacket featuring open pockets, styled with light-wash straight leg jeans and a black leather belt.  

Over the past 40 years, TOMMY HILFIGER has reimagined classic American style with a modern, preppy twist, with this partnership marking the latest chapter in the brand’s proud history of fusing the worlds of F.A.M.E.S., (Fashion, Art, Music, Entertainment and Sport). Since its inception in 1985, TOMMY HILFIGER has been a leader in partnering with modern-day icons including an array of cultural tastemakers and trend-setters who strengthen the brand’s position at the intersection of sport, style and contemporary culture.  

Friends and followers of the brand are invited to join the conversation on social media using #TommyHilfiger, @TommyHilfiger, @TheCut and @JHart.

About TOMMY HILFIGER

TOMMY HILFIGER is one of the world’s most recognized premium lifestyle brands, welcoming and inspiring consumers since 1985. Originally established in New York City and infused with the spirit of Americana, the brand is defined by its red, white and blue DNA, rooted in expressions that are vibrant, confident and brave. The brand’s collections celebrate “Prep made Modern,” fusing timeless classics with a fresh twist. Tommy Hilfiger offers premium quality and value to consumers worldwide under the TOMMY HILFIGER and TOMMY JEANS lifestyles, with a breadth of collections and products including men’s, women’s and kids’ sportswear, denim, accessories, footwear and fragrance.

Part of PVH Corp. [NYSE: PVH], global retail sales of TOMMY HILFIGER products were approximately $9 billion in 2024, with broad distribution around the world, including its largest global flagship store at tommy.com. Connect with TOMMY HILFIGER on Instagram, X, TikTok, YouTube and LinkedIn.

About PVH Corp.

PVH is one of the world’s largest fashion companies, driven by its two iconic brands, Calvin Klein and TOMMY HILFIGER. For more than 140 years, PVH has connected with and inspired consumers globally and now operates in more than 40 countries worldwide. For more information, visit PVH.com.

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About New York Magazine 
 
New York Magazine obsessively chronicles the ideas, people, and cultural events that are forever reshaping our world. Part of Vox Media since November 2019, the beloved and influential New York brands include the groundbreaking biweekly print magazine New York and six thriving verticals: Intelligencer, delivering national news and sharp commentary on politics, business, technology, and the media; The Cut, covering style, self, culture, and power; Vulture, the premier site for culture news, criticism, and service; The Strategist, dedicated to shopping the internet smartly; Curbed, covering cities and city life; and Grub Street, home to food news and authoritative restaurant criticism.